Saturday, September 6, 2008

Dreamit Ends, and What's Next

Each member of our management team has grown personally and collectively this summer. The DreamIT Ventures program provided the perfect greenhouse for TapInko. The summer began with a concept, some pretty webpage mockups, a young management team, and a lot of questions. We rush into the fall with a strong development team, a product inches away from a full beta test, a motivated and unified management team, an experienced cadre of advisors and strategists on board, five enthusiastic beta schools, and dozens of student papers waiting in the wings for TapInko's full version 1.0 release. Wow.

Sometimes we get ahead of ourselves by making plans for 4 or 5 years out, but these projections comprise the vision we seek to fulfill. Our pockets full of business cards after DreamIT Funding Day, the next few weeks will find us in the offices of various angel investors and venture capitalists.

Peter is doing a great job leading the funding charge, Nick and Jonathan Newell, our lead developer, are doing a brilliant job with the product, and I'm spending my time developing relationships with our beta publications while also reaching out to advertisers in a buyer beta.

Today, we are saying goodbye to CJ, our research and marketing intern, who has been extremely helpful researching industry news, calling potential clients, and analyzing publication rate information. We wish him luck in his senior year at LaSalle University in Philly.

Funding Day

An amazing experience. More details to come...

Presentation Pict.

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Tuesday, September 2, 2008

Funding Day


“Pete, we have 12 weeks” This statement was made to me back in June by John Valentine as he diligently typed up upon one of the thousand of documents he produced this summer.

Wow, the hourglass has run out and Funding Day is here! With this awesome opportunity comes a huge push of the product.

TapInko will be working hand-n-hand with:http://www.blogger.com/img/gl.link.gif

The University of Pennsylvania (The Daily Pennsylvanian), Harvard University (The Harvard Crimson), The University of Pittsburgh (The Pitt Daily News), Tufts University (The Tufts Daily), and The University of Miami/Florida International/Miami Dade College (BackSlash Magazine).

These publications will pioneer the product through the beta testing period and help us perfect the model to quickly expand into the hundreds of other verticals in the offline advertising world.

Check back daily to see the tool-sets which will be constantly added upon the foundation of the product.

Have fun and please send any feedback to Feedback@tapinko.com

-Pete Groverman
President

*Thanks to Matt Anderson the King of FaceBook Graffiti Art for the above image*